
The more an organization grows, the more important it becomes to understand people, context, and what truly moves the needle.
Strategy, growth, people
and curiosity
Over 16 years helping teams, businesses, and structures grow in complex environments.
Today, my focus is on staying close to people and projects navigating phases of growth, complexity, and evolution.
I'm interested in business, but above all in how people, structure and context make things work. Or not.
I moved from engineering into digital analytics, then into marketing, and eventually into business.
I grew professionally in London and later opened and led Jellyfish’s operations across Spain and Italy. I supported business and team expansion, acquisition integration, major account management and large-scale operational transformation.
SPECIALTY
EXPERIENCE
I LIVE IN
ACTUAL ROLE
· Strategy · Growth
· Operations · People
+16 years
Barcelona
Strategic conversations & projects
Conversations and projects with depth
Context, judgement and structure for people and organizations building something.
Learn more →
First steps into the
professional world
Free conversations for people who are just starting out, choosing a path, or looking for their next step.
Learn more →
WHAT I DO

The more an organization grows, the more important it becomes to understand
people, context, and what truly moves the needle.
Strategy, growth, people
and curiosity
Over 16 years helping teams, businesses, and structures grow in complex environments.
Today, my focus is on staying close to people and projects navigating phases of growth, complexity, and evolution.
I'm interested in business, but above all in how people, structure and context make things work. Or not.
I moved from engineering into digital analytics, then into marketing, and eventually into business.
I grew professionally in London and later opened and led Jellyfish’s operations across Spain and Italy. I supported business and team expansion, acquisition integration, major account management and large-scale operational transformation.
ESPECIALIDAD
EXPERIENCIA
VIVO EN
ROL ACTUAL
· Strategy · Growth
· Operations · People
+16 años
Barcelona
Strategic Advisory
SPECIALTY
EXPERIENCE
I LIVE IN
ACTUAL ROLE
· Strategy · Growth · Operations · People
+16 years
Barcelona
Conversations and projects with depth
First steps into the
professional world
Free conversations for people who are just starting out, choosing a path, or looking for their next step.
Learn more →
Conversations and projects with depth
Context, judgement and structure for people and organizations building something.
Read more →
WHAT I DO

The more an organization grows, the more important it becomes to understand
people, context, and what truly moves the needle.
WHO I AM
Strategy, growth, people
and curiosity
SPECIALTY
EXPERIENCE
I LIVE IN
CURRENT ROLE
· Strategy · Growth
· Operations · People
+16 years
Barcelona
Conversations and projects with depth

Over 16 years helping teams, businesses, and structures grow in complex environments.
Today, my focus is on staying close to people and projects navigating phases of growth, complexity, and evolution.
I'm interested in business, but above all in how people, structure and context make things work. Or not.
I moved from engineering into digital analytics, then into marketing, and eventually into business.
I grew professionally in London and later opened and led Jellyfish’s operations across Spain and Italy. I supported business and team expansion, acquisition integration, major account management and large-scale operational transformation.
